Here we go again (Part II)

Sometimes more than money, time can be the most precious resource of all in an America’s Cup campaign. So why, asks Dave Hollom, waste it revisiting ideas that have previously shown little or no promise?

Winning the America’s Cup is very much about the management of scarce resources: time, money and ideas. The time and the money are there to facilitate the exploration of ideas. Time is always limited and is the great leveller.

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